Author: Andy Little

How sure are you that your site's design lowers your bounce rate and keeps visitors in until they purchase or subscribe? If you run into problems, it could be due to an outdated website menu design. Keep in mind there are more than 1.8 billion active websites...

As with most things in the world of technology, web design trends are always changing. How you set up your website a couple years ago, or even last year, may be outdated with what consumers are looking for today.Audiences not only want to be informed...

Lead generation is not the strategy it used to be. Gone are the days where "finding prospects" means going door-to-door (or traveling great lengths) to meet new faces.Instead, we rely on our ever interactive web space to cultivate potential buyers. Not only does the web...

Having a website doesn't mean you launch it one day then abandon it the next. Sure, you have a responsive design and while that is crucial for any website, that's not everything you need.A site needs constant upgrading and attention. What's trending today in the...

With so much content readily available to read on the Internet, it's becoming harder and harder to drive traffic to your website.The steps you take to create beautiful photos, write lengthy commentary and provide links for more information all go to waste unless you figure...

In order to be true to yourself, your company and your potential in 2018 and beyond, you need to be all about brand building.If you're not building a brand, you're not doing your best to bring in revenue and grow your company. Since the attention...

Going viral is something everyone with a strong internet presence desires. It can bring large quantities of attention, like those obtained through years and years of marketing and outreach.However, your website doesn't have to go viral for it to be successful. In fact, following a...

In this article we’ll be giving you a brief insight into Google’s plans to make the web more secure, how this will affect your website and how you can benefit from a secure HTTPS connection. Summary In August 2016, Google released this article on their Official Webmaster...

In the following article I’ll be providing a no-nonsense overview of Conversion Rate Optimisation, geared towards helping non-technical website owners understand how it can benefit their business.As a website manager you may have started to hear more and more about Conversion Rate Optimisation, or CRO...